Ask Laz: Seeking work but lacking experience: Some tips that can help

The economy may be slowly improving, but that doesn’t mean there are jobs aplenty for all who want them. And finding a gig can be especially challenging for those without a lot of experience.

That’s the boat Steve finds himself in. He says he’s been trying to land a job at a retail store but hasn’t gotten many call-backs.

“I need tips,” he says, “on what to put on an application for people who’ve never had a job before.”

ASK LAZ: Smart answers to consumer questions

There are lots of such tips available online from a wide variety of sources. Many reiterate the same basic points: Make the most of what you have and do your homework so you can dazzle a potential employer with your enthusiasm.

Here are a few other key points:

Write an awesome cover letter. Resumes are important, sure, but many employers are keeping an eye out for that special someone who will bring something new to the team. Your cover letter is the best shot at making that case and detailing what you can do.

Play up your strengths. You may not have much work experience, but that doesn’t mean you haven’t gained skills. Volunteer or fundraising work, clubs, community activities -- these all demonstrate your potential as a valued worker.

If you score an interview, prepare for it. You’ll want to show an employer that you’ve given quite a bit of thought to his or her business and have a strong sense of what you can bring to the equation. Demonstrate confidence as well as humility, and don’t try to make yourself into something that you’re not.

Finally, keep your eye on the big picture. As you begin your ascent of the corporate ladder, remember that each job can lead to new opportunities. There are no wasted experiences.

Whatever job you’re applying for, the bottom line is that you’re a salesperson. What you’re selling is yourself.

If you have a consumer question, email me at asklaz@latimes.com or contact me via Twitter @Davidlaz.